5 Ways To Stretch Your Money To Start a Business in 2019

These days everyone is talking about being an entrepreneur or business owner…It plagues the social media world. I’m not saying it’s bad because sometimes you gotta fake it to you make it. Another point, entrepreneurship can be on any scale out there. You have a service or product that is sold for profit, BOOM, entrepreneur.

There are lots of reasons people want to become entrepreneur’s, either its financial freedom or you hate your boss, starting your own business can be difficult, especially if you don’t plan for it. Here are 5 ways to stretch your money to start a business in 2019.

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Content Equals Audience: The Creator’s Equation

First off, I am hoping everyone had a safe and great Labor Day. I want to write about something that has been on my mind for a few years now. Content equals audience. I coin this the creator’s equation. Every day as I scroll through Instagram, I start to notice trends of the pages that post regularly. Trends in trends. Trends- on how they post regularly and trends how they steadily pass other companies within the same industry. Their followers increase weekly as the other companies who do not post regularly stay stagnant.

I know about this issue because I have lived it. I started a dropshipping t-shirt company printing historical and military-inspired designs. By spending my nights designing and researching how to make designs on my Apple App Pixelmator. After a year, I gave up. I lost my drive to produce content. My sales dwindled and my morale with it.

Consistency in the Content

Consistency is the key to all. By producing content, it keeps your audience engaged and intrigued. It also helps broaden your market. Imagine this, you follow a company on Instagram. They have three designs of shoes. You like one of them at most. They steadily post pictures of the three designs of shoes and BOOM one day, you like the different look they posted with one the shoes you didn’t really care for. Now you consider buying a pair. The kicker gets better- more products come out and BOOM you have hooked again, possibly making you a second-time buyer.

Here is my version of the creator’s equation.

Content + Service/Product = Audience

By following the equation used by small start-ups, you and I can both shoot up in the ranks. I have seen this myself with this blog as I have made it a goal to post 1-2 times a week. Since starting this trend, I have seen my audience and the following increase. More on this topic later.

If you want to increase your audience, try using this equation. Post more content. When it comes to being an entrepreneur, it can be hard work. By creating more and more content, being vulnerable and authentic to your audience, it will help increase your audience. I am not saying you’ll convert every viewer, but a percentage is more than enough.

 

Read what I am reading: